I came across this ad today via The Frisky. The comments on the website range from people hating it to people loving it.
While I don't love everything about the text (herding skinny women away from the best deals at clothing stories? Um... okay) I do love the concept and the image. It's classy, it's a woman looking fit and fierce, it celebrates a part of the body that too many people (myself included) feel self-conscious about, and (if you don't mind me being vain for a moment) this is probably the closest approximation to my own body I've ever seen in an advertisement (though to be fair, my chest is much smaller!). At the very least, I think it's cool to see different representations of the human body in print, and celebrating the things that stick out (pun intended) is always a plus.
That's my two cents. What do you think?